24 Hrs With Roger

Client
UNIQLO  &  Roger Federer
Typology
Web Design, E Commerce, Travel Series
Year
2022 - 2024

Overview

Overview
Developed under the guidance of industry leaders from Wieden+Kennedy and HYPEBEAST, I designed a captivating website for the ongoing web series "24 Hours with Roger." This series follows tennis icon Roger Federer as he explores his favorite cities worldwide, encountering intriguing guests and discovering unexpected locales from Tokyo to New York and beyond. Showcasing how UNIQLO LifeWear maintains Roger's impeccable style for every occasion, the visually stunning website provides fans with a platform to stay updated and immersed in Roger's thrilling travels and style evolution.

Result

Result
Partnering with a leading creative team, I designed a sleek and immersive landing page that seamlessly blends aesthetics and functionality. Taking inspiration from modern digital experiences, the design elevates the brand’s visual identity while ensuring an intuitive user journey. Thoughtful layouts, striking typography, and subtle interactions create an engaging platform that captivates visitors and drives meaningful engagement. The result is a refined, high-impact digital presence that not only reflects the brand’s essence but also enhances user connection and exploration.